Global eCommerce Category Manager

Sales & Marketing Utrecht Full-time Netherlands

Job Description


•    Adapt category strategies to eCommerce channels to help support the story of how to win in eCommerce
•    Lead the adoption and implementation of our eCommerce category strategy across local markets
•    Build compelling category stories for how to win in eCommerce
•    Share internally insights that define our strategy and activation across ecommerce channels (Grocery online, Q Commerce, Aggregators)
•    Lead strategic category eCommerce projects with eRetailers at International level and with local Markets
•    Client facing With relevant counterparts on eShopper journey (Merch, UK, CX, content, service)
•    Build the image of eCommerce category expert with key eRetailers
•    Product Portfolio mapping across category, brands, market, channels & outline range opportunities
•    Range benchmark vs competitors eCommerce Range
•    Lead the internal approval of New product development or new product entry to new market
•    Market deep dive/Retailer deep dive
•    Hero skus, campaigns analysis and recommendations
•    Outline promo mechanics relevant across channels and according to price pack architecture
•    Build framework for evaluating promo efficiencies in combination with media to deliver positive ROI
•    Work cross functionally to develop Shopper campaigns for eCommerce channels across top markets
•    Support with Content creation – coordinate and monitor content gaps, and outline action the action plan with internal teams and agency
•    Outline and bring awareness of our Content strategy to be future proof, tailored across channels (Retailer level)
•    Lead across all channels/markets, excluding DTC, Content implementation with support of Global Business Managers – by building and Maintaining Scorecard tracker to outline progress
•    Identify key trends that will impact the market and our business; plus new disruptors which provide new go to market models (marketplace, Qcommerce, social commerce)


If you have the courage and confidence to venture into new cultures & territories, and you're brimming with an entrepreneurial spirit and a drive to succeed, you’ll fit right in at JDE. We roll up our sleeves, pitch in, and get our hands dirty to break new ground. Committed to playing at our best, we think bigger and move faster, always rising to the challenge that matters most and celebrating the wins that count.

For this role as a Global eCommerce Category Manager, we’re looking for someone who has the following skills and experience:
•    Min 5 years’ experience in FMCG/Retail/Consumer Products etc
•    3-5 years category management experience in traditional Sales Channels 
•    E-commerce experience is a plus
•    Strategy building experience
•    Analytical mindset – create, analyze data and then activate those insights
•    Ability to build relationships, engage stakeholders, communicate effectively
•    Ability to balance big picture with being in the detail
•    Consumer & shopper focus
•    Ability to create strong relationships across internal departments and external agencies & retailers
•    Ability to set and achieve goals and manage multiple projects and priorities
•    Excellent communication and presentation skills (oral and written)

Your application at JDE 
If you are interested in this career opportunity at JDE, hit the “I’m interested” button and upload your application. After receiving your application we will do our utmost to give you quick feedback. Part of the recruitment procedure at JDE will be an online assessment, followed by interviews. A pre-employment check can be part of the recruitment process.

The future of work is hybrid, with both office and home playing an important role. At JDE, we value meeting colleagues in the office to unleash the possibilities of coffee and tea together and we enjoy our focus time when working from home. Join us and you will experience both. Because it’s amazing what happens over a cup of coffee. 


Additional Information

JDE is a subsidiary of JDE Peet’s, the world's leading pure-play coffee and tea company, headquartered in The Netherlands. For more than 265 years, JDE has been inspired by the belief that it’s amazing what can happen over a cup of coffee. Today, JDE unleashes the possibilities of coffee and tea in more than 100 countries, through a portfolio of over 50 brands including L’OR, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick and Moccona. 

What’s it like to work at JDE?

We are proud of our passionate, driven associates that challenge the status quo and pursue mastery in everything they do. Our goal is simple and ambitious – JDE: A coffee & tea for every cup.

At JDE, we're Made to Stand Out. Every day we are progressive in outlook, ambitious in nature, resourceful in action and decisive in approach, bringing coffee and tea moments to everyone around the world.